Beyonce Scores Sweet Fragrance Deal
While the former Destiny's Child member is no stranger to the world of fragrance campaigns -- she was the face of Emporio Armani's Diamonds perfume and appeared in ads for Tommy HiIlfiger's True Star line -- this will be the first signature scent from Mrs. Jay-Z.
"While I love various perfumes, I haven't found a scent that truly personifies me as a woman," she tells WWD.com. "Working with Coty, I was able to turn my ideal fragrance into a reality by creating an alluring and sophisticated fragrance; one that's reflective of my inner power."
The perfume doesn't have a name yet, but it's expected to hit stores next spring!