'Harry Potter' Series Scores New Book Covers in the U.K.

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While the world is waiting to see Harry Potter and the Deathly Hallows: Part 1, the books on which the movies are based are getting a whole new look. According to the Guardian, each volume of the seven-part series will receive a new cover in July from its U.K. publisher Bloomsbury.

The new covers (the one on the right left is the original British cover) will debut on the print versions of the books, and, if the series goes digital, their iPad versions as well. "It has not come to the UK yet," Bloomsbury chief executive, Nigel Newton said of Apple's newest gadget. "So that is a piece of business yet to happen, but I can certainly say that the iPad looks like a very exciting platform indeed. Obviously it is the most important development in ebooks in recent months, so we will certainly be talking to Apple."

Harry Potter and the Deathly Hallows Harry Potter and the Half-Blood Prince was released 2007, marking the end of the popular series (Oops! Sorry, we know 'Deathly Hallows' was the final book!). Since then, profits for the U.K. publisher have dropped, so the company is looking to increase sales by creating "a new look for a new generation of readers who did not grow up with the Harry Potter series coming out book by book."
If all goes well, the cover makeover could reignite the Harry Potter craze in the U.K., and, if the updated covers prove to be successful overseas, the series' U.S. publisher, Scholastic, could follow Bloomsbury's footsteps and issue new looks of their own in America.

Tags: harry potter

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