'The Hunger Games' Launches Capitol Couture Fashion Site

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Get psyched, 'Hunger Games' fans. The much-buzzed-about Capitol Couture fashion site has launched, featuring tons of goodies for Panem citizens to feast their eyes on.

capitolcouture.pn

Get psyched, 'Hunger Games' fans. The much-buzzed-about Capitol Couture fashion site has launched, featuring tons of goodies for Panem citizens to feast their eyes on.

The "fashion & culture" website features all of the fabulous post-apocalyptic fashions of the upcoming film, beginning with a profile on Effie Trinket, played by Elizabeth Banks. "With a keen eye towards cutting edge trends and a willingness to break boundaries, Capitol-born style icon and District 12 Escort Effie Trinket has been a fashion pioneer since her very first Hunger Games," the feature begins.

Fans can navigate through the cover stories, profiles (there's only one now, but we expect more to arrive), intel, guides and "citizen activity," the latter of which features a rare glimpse of Katniss Everdeen, who, as you know by now, is played by Jennifer Lawrence.

The Guides section offers tips on keeping your paws impeccable, while the Capitol Look section tips its hat to fashion icon Alexander McQueen and Mugler. Talk about amazing marketing!

Oh, but that's not all. There seems to be a contest of sorts under the Citizen Activity tab, where a "series of recurring challenges" will be launched for those who "want to become their District's hottest new Stylist." It continues, "Hair, heels, body mods, bold colors, whiskers and more are all game in this fashion arena. Show us what you can do. Best entries will be reblogged and chosen entrants will be considered for their District's Stylist position."

So fun! Check out the Capitol Couture site here and let us know what you think of it in the comments. 'The Hunger Games' arrives on March 23.

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