A One Direction request to see fans' tattoos didn't go over too well.
One Direction love getting tattoos--and they wanted to see what ink their fans had to share as well, tweeting out a request to their Directioners.Their request was promptly shut down and deleted, after a bit of rumbling that most of One Direction's fanbase aren't old enough to get tattoos.
On Saturday, the band's official Twitter account posted: "Have a real #1D tattoo? Show us! Submit a 90 sec YouTube video to email@example.com and show us why you should be in the @1D3Dmovie!"
Since most of 1D's fans are under age 18, this was not well thought out.
A spokesman for the band released the following statement: "This tweet was posted in error and has now been removed. One Direction do not want to encourage any of their fans to get 1D tattoos."
Of course, with such a huge number of followers, the original tweet got plenty of retweet action and tons of backlash.
Public Relations 101 for 1D's PR folks? Know your audience.
VOTE! HARRY STYLES' BUTTERFLY TATTOO: LOVE IT OR HATE IT?