Smile! Shakira Becomes Global Ambassador for Dental Hygiene Company
Now, it seems that Oral-B and Crest have taken note and are looking to the Latin songstress to act as the "global ambassador" for the brands.
"We are excited to announce Shakira as the exclusive global spokesperson for our 3D White property, around the world," the Procter and Gamble Global Marketing Director said in a statement. "As an award-winning recording artist, star of NBC's The Voice, philanthropist, beauty icon and mother, Shakira embodies the true spirit of the multi-dimensional woman, and always does it all with a brilliant smile on her face."
Well, we can't argue with him there!
Shakira's new role will involve print and TV advertising as well as public relations and other efforts. While the partnership will help fans achieve whiter, brighter smiles, it will also bring smiles to the faces of the many children that Shakira's Barefoot Foundation helps to support.
"They are an iconic brand and I know they will be a great partner, including the work we will be doing together to support children in Colombia through my Barefoot Foundation," Shak said in the press release.
Sounds like Shakira's new gig is giving everyone a reason to smile!