Fergie Takes #MyCalvins Campaign to the Next Level

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Calvin Klein may have just created the most brilliant marketing scheme ever.

The famous underwear company recently launched a campaign that encourages people to strip down to their skivvies (but only if they're Calvin Klein, of course!) and snap a selfie.

A lot of Instagram users have jumped on the #MyCalvins bandwagon, but surprisingly, some celebrities are getting in on the action, too.

Fergie, however, upped the ante today when she posted this full-on video of herself flaunting her lovely lady lumps in nothing but a pair of CK underwear.

We have to admit, with the music and all of the perfectly-positioned camera angles, this one feels like it MIGHT have been an ad, but we might be totally wrong--in fact, this could just be the way she and Josh Duhamel hang out at home.

Bow chicka bow wow...

Anyway, a lot of hot guys have joined the nearly-naked movement, too, and you can see all of those photos on their website or just hit up the #MyCalvins hashtag on Instagram, but be warned: A lot of the search results are NSFW.

In the meantime, check out one person who probably won't be posting a #MyCalvins selfie because...well, click the vid and see for yourself.


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