Their "I Will What I Want" ad still features skintight athletic wear and plenty of muscles, but they're on a beautiful ballerina. Yeah, you read that right. A ballerina.
Misty Copeland is the dancer featured in the ad. She's an American Ballet Theatre soloist and recurring judge on this season of So You Think You Can Dance. Yes, she's got muscles and no, she isn't a boxer or some sort of weight-lifting champion.
"Misty is a ballerina, she's not a competitive athlete," the company's executive director told the Times. "But she brings a modern athleticism to a very traditional art form, and she pushes the boundaries on the status quo of the word 'athlete.'"
Yes, Misty is built more like a traditional "athlete" than a ballerina and that leads us to the second reason why we love this commercial. Ballerinas (and any other kind of dancers for that matter) ARE athletes.
As for Misty, she started training at 13, which is generally considered too late for someone to become a ballerina. She also had the "wrong" body type and all of the other odds were stacked against her. But, thanks to her unwavering will, she broke down all of those walls and is setting an example for girls everywhere.
Misty wanted this so bad, but she kept hitting roadblock, after roadblock, after roadblock. Instead of turning around and finding an easier path, she blazed her own trail and suffice it to say, she's arrived.