In a new interview with The Muse, we get an inside look about what the guys like, fashion-wise, with Caroline first explaining her initial inspiration: "I had this idea that I wanted them to be like the male equivalent to the Spice Girls, but being kind of cool. When I say 'the Spice Girls,' I mean being in a group but having an identity. Everyone wore different things and no two girls looked the same. I wanted to create that with the boys."
From the get-go, that meant steering clear of the pitfalls of stereotypical matchy boyband outfits, while letting their personalities shine through. Caroline explained: "When I first started working with them, I had an idea for what I wanted for all the boys: Niall was always going to be my sporty boy; Zayn was always the cool, mysterious one that was quite street but could be quite high fashion at the same time; Harry was bowties, blazers, that guy that you want to bring home to your mum; Liam was the boy next door. I mean, now, Liam's transitioned and completely grown into this whole new, sexy guy."
Caroline further noted that things would change over time: "We wanted to evolve, and I did say to them at the start, 'We're not going to be doing this all the time, I want to work with you.' I've been able to grow with them. I said, 'I want you guys to eventually become more like models and rockstars, as opposed to being that cheesy pop boy band.' They've really trusted me and it's gone from the cargo pants to skinny, ripped jeans and longer hair, a bit of stubble, tight-fitting t-shirts."
While she dished on how "they've grown," and explained that Zayn will "take the most risks," she also shared some insider info on Harry Styles' preference for keeping his shirt unbuttoned and showing a flash of chest. Turns out, he was never into buttons, as Caroline shared: "He never did them up anyway! Harry will always be Harry and he will always do his thing. He's coming into his own now, but it's always been like that. And will always be like that. For me, it's nothing new. He's just got a lot older and a lot hotter, I guess."