The reality star debuted her bold new color on Instagram with the caption "the road trip begins..." and posted a similar pic on Snapchat where we were able to get a better view of her 'do.
Given that she's wearing a hat in both photos, we can't help but wonder if it's a wig, although Kylie has never shied away from experimenting with her hair in the past, so who knows.
She didn't say where she's headed on her road trip, but Coachella starts tomorrow and since Kendall and Kylie attended the music festival last year, our best guess is that she's headed there.
Either way, we're feelin' that hair. Do you guys think Kylie was inspired by Hilary Duff's "mermaid" hair (below) or do you think it's just color coincidence?