So how come the hashtag, which many people used as a celebration of loving their own curves and body confidence, has been removed? "It was being used to share images and videos that violated Instagram's community around nudity," a spokesperson for the app told BuzzFeed of the reasoning.
Strangely enough, you can still search #fat, #skinny and #thin, which seems like an obvious double standard to us. But users annoyed about the ban have fought back, starting a new version of the hashtag #Curvee.
CURVEE begins the fight for the revolution that is "women owning their bodies" according to @elleusa (Elle Magazine). Also thank you, @teenvogue for writing about this issue. Because you can't ban #curvy and not ban #skinny for the exact same reasons. Here is a glass I raise to #CURVEE, the hashtag now fighting the battle against curvy on @Instagram. #effyourbeautystandards #beautyisnotanumber #plus #plussize #droptheplus #modelrevolution #fightforcurvy (📷 by @rafyclem make up by @alyssalorrainemua)