Would You Watch an All-Fashion TV Network?

Pin It
Pin It
Obsessed with Project Runway? Well, there's a new digital network in the works - and it's the first of its kind to boast all-fashion programming, says Business of Fashion.


Today, WME-IMG launched the Made 2 Measure (M2M) network, which will debut exclusively on Apple TV. Expect to see original series and films, news, live coverage of fashion weeks around the world, classic films and runway shows like Alexander Wang, Céline, Marc Jacobs and Tom Ford.

"M2M will showcase fashion from all angles," WME-IMG Chief Content Officer Mark Shapiro said in a official statement. "There are so many incredible stories to tell in this industry, but premium video programming that's authentic, modern and thought-provoking is still difficult to find."

Some of the programs that have been announced: In and Out of Fashion with Laura Brown, where the executive editor of Harper's BAZAAR interviews celebs like Ciara and Jessica Alba; MADE, an insider's look at the runway shows of new designers on the rise; and a series of full-length documentaries called M2M Films. The first of these is called Battle of Versailles, about one night in 1973 when five iconic American designers competed against five French ones (and won!).

So, are you prepping to binge watch M2M? It's exciting that fashion is finally getting some more air time and making big-city designers and high fashion more approachable for style obsessives everywhere.

Here's a sneak peek, via M2M's Instagram account:

New York | London | Milan | Paris | Next stop #AppleTV #M2Mtv

A video posted by M2M (@m2m) on


Join Our Newsletter
Stay fetch. Sign up for The Cray, our daily roundup of all things buzzworthy. From Kylie Jenner's trendsetting style (btw, puberty goals AF) to life-changing tech news (tweeting an emoji to order a pizza #YES), The Cray is all you need to impress the squad.
Privacy Terms