Dior's Finally Selling Its Shoes Online! Does This Mean a Price Drop?

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For the first time ever, Dior is allowing you to buy some of its designer shoes online. Instead of joining the insane Black Friday rush to grab Dior's designer kicks, several of its shoes will be available to buy from home for a limited time through Bergdorf Goodman's website. And even if you can't drop a cool grand on a pair of shoes (because, LBH, most of us can't), Dior's venture into the world of online shopping may still bring some affordable changes in the future.

Please, pretty please, with a cherry on top?

What's Available?

Seventeen different shoes in six signature styles online: This includes its leather sneakers, the pointed-toe flats, the driving loafer, the laser-cut pump and the floral lattice heel. And yes, these shoes were all featured on the runway. But if you're interested, you better get on that quick because the products will only be available online and at Bergdorf Goodman's flagship Fifth Avenue store until Dec. 31.
Santa, you better be writing all of this down.

If $830 is completely out of your price range, we'll tell you why this is still a good thing. Most luxury fashion brands are beginning to dip their toes into the world of e-commerce (selling stuff online), which could ultimately be a good thing for us broke ladies with expensive taste. Dior is not the first either; Chanel trickled onto the Web last spring, allowing customers to buy some of its jewelry collection and now it's also featuring some eyewear online.

Retail Drive also says that brands like Louis Vuitton, Fendi and Tom Ford have all hit the Web recently with a projected 18 percent increase in sales from the Internet alone.
To put all this financial talk simply, the more designer brands decide to sell their stuff online, the more prices drop. By allowing us to scroll through on our phones or laptops, designers take out some of the exclusivity of their signature stuff and sell it on an equal playing field. Now, if you don't want to walk into an intimidating luxury store that just screams, "You can't afford this," or you don't have that store near you, you can still buy things without leaving your house.

It's a lot like designers coming to some of our favorite department stores. When we can buy luxury products at places like Macy's, there is a greater possibility of things going on sale or of us getting a coupon that could be used toward these products. This, of course, would never be the case at the actual luxury retailer. And just like department stores are an equalizer, so is online shopping.

That being said, Dior isn't making any moves to put anything else on its site for sale on the Web. But for now, we can only hope that the pull of online shopping will be strong enough that more and more luxury brands will start caving in.

When that day comes, we will be so ready.


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