Why do smartwatches have to resemble a tiny computer on your wrist? For those of us as obsessed with fashion as the newest tech, we want our wearables to look, well, wearable.
As reported by The New York Times, two-year-old wearable tech startup Caeden began taking orders for its first smart bracelet, called the Sona, on Tuesday. Caeden, which also makes pretty headphones (both wireless and standard) and earbuds in its Linea line, thinks it's solved the whole "ugly tech" problem, and it's true that you can't tell this bracelet is smart by just looking at it (proof you should never judge a book by its cover!). The founders of Caeden, David Watkins and Nora Levinson, have worked together at other tech brands like Jawbone, Skullcandy and Incase.
The smart jewelry trend is not new - just look at Ringly - but sometimes, styles like the MICA, Intel's collab with Opening Ceremony, can cost you a pretty penny (a pretty penny that we personally don't have). What impresses us most about the Sona one is how it combines the best of three different kinds of gadgets into one unassuming bracelet (available in white/rose gold, black/yellow gold and black/gunmetal) for under $200.
The real-leather bracelet provides call and text vibrating notifications, in addition to an advanced heart rate monitor - this means in addition to just tracking your steps, distance and calories burned, the Sona can tell how your heart rate is responding to activity. Finally, guided breathing meditation sessions help "train your resilience to mental and physical stress." Umm, need that.
If you preorder the Sona before December 1, you can get it for $129, compared to the regular retail price of $199. The bracelets are expected ship between April 1 and June 1 of next year.
Finally, fashion and tech are happily married in a multipurpose wearable for those of us who aren't stinkin' rich.