Swipe Right to Being an Organ Donor?
In the next few weeks, Tinder is partnering with U.K.'s National Health Service so that a photo of a celebrity or athlete, like taekwondo gold-medal Olympian Jade Jones, appear in your Tinder feed with a special logo. If you swipe right, you will be asked to register to donate your organs, according to Fast Company.
If you think that living in the U.S. means you're safe, you thought wrong. Hermione Way, a spokeswoman for Tinder, told Fast Company that they are open to working with U.S. health systems. Currently, the U.S. United Network for Organ Sharing (UNOS) reports that more than 122,00 people are waiting for an organ donation. That's a pretty sobering number.
You might remember two years ago - in summer of 2013 - that Facebook provided users the ability to list their organ donor status on the Facebook pages in order to boost awareness, and non-profits are increasingly calling on social media to spread the word and raise funds.
In that case, maybe we should swipe right to saving a life!