A Magically Adorable Night at MXYZ's Accessories Launch Party

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Disney and Just Jared Jr.'s launch party for Disney Store's new MXYZ (pronounced "mixies") collection was - since we're playing around with letters and all - FriYAY af.

We can't think of a better way to kick off the weekend than to check out the adorable accessories while taking in the gorgeous views on the rooftop of NeueHouse Hollywood.

Despite being geared toward the tween market, it's not hard to fall in love with the line no matter what your age. It features beloved Disney and Marvel characters on everything from backpacks to drinkware, and is designed in the trendy 'kawaii' ("cute" in Japanese) style of art. As the name suggests, all the pieces are intended for mixing and matching.
(Jared Eng, founder of Just Jared, shows off the Stitch backpack in the MXYZ lounge.)

Guests were lucky enough to take home some MXYZ products. Jojo Siwa, of Dance Moms, told Cambio her favorite item was the Pink Minnie Mouse backpack. "It's really cute," she gushed. "It has a bow on it. And it's Minnie Mouse. And it's pink - all my faves!"
The fun theme of the event was reflected in a unique and colorful Donut wall featuring treats from California Donuts as well as an ice cream bar served on MXYZ bowls.

It's safe to say guests lived happily ever after...or at least left with a smile on their faces!
(Notorious Hello Kitty fan Katherine McNamara also has a soft spot for Disney.)

Check out our Snaps from the party below - and make sure you follow Cambiosnap!

Vibes, atmosphere and celebs at Disney and Just Jared's MXYZ launch party.

A video posted by cambiosnap (@cambiosnap) on

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