Power to the Period! Ingrid Nilsen Wants You to Donate Pads and Tampons To Shelters
Ingrid Nilsen is our SHEro. Period.
Together with DoSomething.org, the adorbs YouTube personality partnered up with the U by Kotex brand for its newest Period Project campaign called "Power to the Period."
Inspired by a young woman named Holly's tweet, which encouraged people to purchase an extra box of pads or tampons to give to their local homeless shelter, the awesome program marks the first-ever (and SO necessary!) national period product donation drive.
With millions in the United States affected by homelessness, "Power to the Period" further helps alleviate the taboo of menstruation and provides relief in shelters where funding for feminine hygiene supplies is virtually and heartbreakingly non-existent.
Bottom Line: We all know that time of the month is seriously bad enough. Can you imagine getting through life on those days without pads or tampons? Didn't think so.
Join Ingrid in her mission to make life a little easier for women across the country.
Read on to find out more about why "Power to the Period" is so important to her.
Cambio: What fact about periods has surprised you the most?
Ingrid Nilsen: The tax on period management products! In California alone, people pay about $7 per month for 40 years of tampons and sanitary napkins. Statewide, it adds up over $20 million annually in taxes. These products are a necessity for all people who experience a period and they should not be taxed.
C: Why was it important for you to partner with U by Kotex and DoSomething.org on the first national period donation drive?
IN: I've made it my personal mission to not only eliminate the stigma surrounding periods, but to make period management products accessible to all people. There are 3.5 million people in the US who are experiencing homelessness, and period products are some of the most needed items in shelters. The Power to the Period campaign is a perfect way to encourage people to get educated and get involved. It is the second installment of U by Kotex's new Period Projects, which is a series of projects inspired by and led by women who share the brand's passion for creating change. The drive was originally inspired by a Twitter post from Holly Sanchez, who called for everyone to buy an extra box of pads or tampons when shopping for period products to donate to a person in need.
C: What has the overall experience with this program been like?
IN: It has been amazing to see the excitement already building around this cause, especially one so close to my heart. A new online study conducted in June by Harris Poll on behalf of Kimberly-Clark's U by Kotex brand found that nearly nine in 10 Americans (89 percent) say that having access to period products is a problem for people experiencing homelessness, but only 6 percent have actually donated period products to homeless shelters. I am so looking forward to hearing more about the donation drives that people are setting up all over the country.
C: What was it like shooting the PSA?
IN: It was so fun! The team was great and so supportive of the cause, which made the experience even better.
Watch the video below to see Ingrid being her cute self while talking about periods!