The traditional sound of bells ringing at Salvation Army Red Kettles will be joined by a decidedly unique groove this year. The Salvation Army, Sky Blue Group and Caruso Affiliated are proud to present the first annual Rock the Red Kettle Concert, featuring a mix of today's top and up-and-coming performers, including Emily Osment, Ashlyne Huff, New Hollow, One Call, Savvy, Stevie Brock and a few special surprise guests. This free concert, which is open to the general public, will begin at 7 PM PST at The Americana at Brand shopping center in Glendale, CA on Wednesday, December 15.
To lend a helping hand, you can make a $10 donation to the campaign by texting the word "GIVE" to 85944.
The Rock the Red Kettle Concert will raise awareness for The Salvation Army's Red Kettle Campaign, the oldest annual charitable fundraiser of its kind in the United States. Money raised during the campaign helps the Army serve nearly 30 million Americans in need each year in communities nationwide through a wide array of programs including toys for kids, coats for the homeless and food for the hungry.
The Salvation Army will allow fans to become online bell-ringers by signing up to host an Online Red Kettle at www.onlineredkettle.org. The program allows individuals and organizations to host their own "virtual" red kettle on their personal, group or company website. Last year, Online Red Kettles raised nearly $2 million as thousands of people asked friends and families to give online. This year, the Army hopes to raise $3 million with improved Facebook functionality and an all-new Online Red Kettle iPhone application.
So if you're in town, make sure to drop by the Americana on the 15th!
(Photo: Getty Images)